We are an exclusive distributor of primer laundry equipment designed and constructed by one of the worlds leading manufacturers since 1922, Primer is renowned for producing robust energy-efficient commercial laundry equipment.

Currently, we manage over 7000 machines in over 800 laundries across the UK, with a unique service back-up operating seven days a week 365 days a year. Our customers have seen remarkable results with our products and energy savings up to 60% with equipment supplied – commercial washing machines, dryers, roller-irons, and flatwork ironing equipment.

Best Prices Guaranteed!

We believe in constant innovation in the design of our products, to achieve significant energy and water savings, critical points in today’s environmentally conscious world. We make it our responsibility to know you and your business regardless of size. Our fully trained laundry staff will work closely with you to ensure that the solutions we provide are tailored to meet your unique needs. We are committed to your success and offers a personalised service.

Primer Washing Machines.

More details and brochures on our industrial, commercial & heavy duty washing machine range

Commercial Washing Machines

Primer Tumble Dryers

More details and brochures on our energy saving industrial, commercial & heavy duty range dryers

Commercial Energy Saving Dryers

Primer Roller & Drying Irons

More details and brochures on our roller, drying irons and finishing equipment

Flatwork Ironing & Finishing

We have a technical and commercial network extending across the whole country, which allows us to meet the needs of our customers. With special care during and after the sale. We work with many different types of laundry services to help them plan out the best equipment and configuration for their needs. This can be anything from student accommodation, caravan parks, apartment blocks, launderettes, hair salons, hotels shared housing or stable yards. 

Need a laundry engineer?

More details about service engineers, charges & maintiance agreements

24hr Service Department

Looking For Spare Parts?

We stock thousands of laundry parts for all types of makes including Primer & Domus

Spare Parts Department

Meet The Team At MAG

For expert laundry advice for any type of project we can help

Laundry Support 365 Day A Year


13 years ago we received a telephone call from a gentleman looking for advice on starting a laundry business. Like most new startups we speak with, budgets and focus were to be considered for the project, and at the time he decided to purchase two small commercial washing machines and two tumble dryers to get the business started. Over the years we worked extremely closely with the owner Mr Geoff Browne gradually upgrading the equipment as the laundry quickly expanded from a high street shop to industrial premises.

Today Impressed is one of the largest commercial laundries in the UK processing 5000kg to 8000kg of linen a day.


We offer a unique laundry experience, and we know what businesses need when it comes to light commercial, commercial, industrial and coin-operated equipment. Our machines are built to last and designed primarily to provide you with reliability and performance. When ordering with MAG, you have the peace of mind that you will receive ongoing support thanks to our network of engineers across the UK which is backed-up with live telephone support 24-7-365 days a year.

No job is too big or small for MAG’s design team who can offer free planning to help ensure all projects run swiftly and smoothly. Flexible payment options are available to suit each customer including purchase outright, lease and rental.

MAG Laundry Equipment has helped to set up and upgrade thousands of on-premises laundry’s. By listening to your requests and offering a free site survey MAG can find the best solution to meet the demands of your business and budget. We are totally committed to long-term relationships with all customers large or small and will always strive to provide the best commercial laundry equipment, service, and support through ongoing investment and development.

Our investment in people has reaped enormous benefits as every team member has the ethos that MAG installed from the outset, namely, our customers are our future so take great care of them.

We guarantee to beat any genuine like for like commercial laundry equipment quotation and in addition to this, we provide a free 5-year service care plan with ever machine we supply. Working in partnership with Onnera gives us a distinct advantage when it comes down to service and price.

At MAG equipment we offer a fixed monthly payment plan, with options to pay over a two, three, four or five-year term. This allows businesses to plan out their monthly financial commitments, as well as spreading the VAT out across the payment period. No capital outlay at all There is no deposit or lump sum to pay up front, making this as easy on your business’s finances as possible. No inflation during payment term Our payment plan is fixed until the end of the contract, which means there are no price increases or inflation increases at all.

Looking For Hotel Laundry Equipment?

Laundry Equipment for hotels, B&B’s, Guesthouses, Spas and more…

Hotel Laundry Equipment

Export Laundry Equipment

MAG specialise in laundry machines and are able to export to most companies around the world

Export Laundry Equipment

Need horse rug washing machines?

More details about equestrian laundry equipment, horse rug washing machines

Equestrian Laundry Equipment

More information
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